Diakoniewerk Neumünster Foundation
Embarking on the future of healthcare
Diversity united: Individual initiatives and facilities bundled into a strong brand – focused communication, maximized impact, and effective marketing.
The Challenge
Viewing people in their entirety and helping them—that is the core mission of the Diakoniewerk Neumünster Foundation. But how do you communicate this approach across 8 different facilities while creating much-needed visibility and marketing efficiency?
The Benefits
With a group-wide communication strategy, a new brand identity, and the new umbrella brand “Gesundheitswelt Zollikerberg,” the foundation places its values at the center of its identity. The brand becomes an ecosystem to strengthen relationships with people and lead the organization into the future.
Ecoystem Accelerator Program
Included products: Identity Empowerer, Organization Health Check, North Starliner, Organization Transformer, Experience Manifestor, Coding Factory & Brand Leadership
Drop me a line—I’d be happy to reach out personally for an initial conversation.
Pascal Künzli
Director Brand Consulting
The Result
Gesundheitswelt Zollikerberg and its brand identity work internally to foster closer unity and promote a holistic approach. The combination of human values and high-quality healthcare services sets them apart in the market, and now their daily commitment is tangible across all touchpoints through the brand.
