Art & Design Campaigning Content Energy supply Sustainability Creativity
2024
More sustainable is also more economical. Under this motto, BKW is launching a B2B campaign with new secret recipes for business success.
Being economically successful and constantly developing your own company innovatively is a major challenge. Or is it not? BKW's new B2B campaign makes it clear that you can do a lot for the profitability of your own company in the areas of energy, buildings and infrastructure - and also make a decisive contribution to a more sustainable future. BKW offers tailor-made solutions for every company and acts as a partner for various energy issues.
The campaign focuses on those who are needed to implement successful measures: BKW employees, installations and technologies. For example, solar technicians know that many companies maximize their profits on their own roofs, and building automation technicians know that smart building automation can ensure a better business year.
The key visuals and display ads also show strikingly that companies can save energy costs with BKW solutions. For example, a cable for an electric car also charges the company's cash register at the same time.
www.bkw.ch/lebensräume