The YouTube hit "No Drama" by Switzerland Tourism in collaboration with Wirz Communications has beaten all records. Although not a single advertising franc was spent in Switzerland, the film made the whole country smile. The campaign met with a great response and generated over 800 million media contacts.
Autumn in Switzerland is beautiful – and everyone who lives in Switzerland knows it. So to make this golden season popular outside of Switzerland too, the most popular Swiss man of all time was once again roped in. Mads Mikkelsen was supposed to help him this time. But then things took a different turn.
Suva is launching a new campaign for professional reintegration that shows how the social environment can easily help accident victims: The main thing is to be there for them.
Migros now has something very special: Migros. In the form of a total of 5 limited edition PLAYMOBIL sets to collect and play with. We are supporting the collection promotion with an integrated campaign that is just as playful as the figurines themselves.