Creativity

Using data, creation and technology to achieve success.

What is the highest demand in your market? With which offer can you satisfy this demand precisely and where can you grow? We make the decisive findings from these questions usable for you - open-ended and goal-oriented. The corresponding solutions range from performance, digital or dialog marketing campaigns to the introduction of marketing automation (CRM) via lead generation or customer retention strategies as well as omni-channel or social media concepts.

In focus: the digital transformation.

We also accompany you in the digital transformation of your company - regardless of whether you are an SME or a large company. In doing so, we draw on proven and innovative working and management methods such as design thinking, purpose creation, values and measurement tools.

From integrated growth strategies to implementation power.

Our individually assembled team of experts is there for you from the very beginning, not just when you create a TV spot, a poster, a mailing or a banner. Because we offer you data-based real-time marketing and that means: the best digital technologies, a channel-independent implementation and the highest efficiency for an optimal customer experience and for your success.

Services

Digital Strategy & Commerce

  • E-Commerce & Omni-Channel Sales (B2B, B2C)
  • Growth Hacking with Design Thinking
  • Digital Transformation & Change Managemen
  • Modeling of business processes and information architecture
  • Development of project strategies and frameworks
  • Technology evaluation

Marketing Campaigning & Creative Performance

  • Conversational Marketing & Commerce  
  • Social Media Campaigning Strategy Paid
  • Customer Journey and Touchpoint Analysis
  • Development of campaign strategies and frameworks
  • Setting up marketing KPI dashboards

Dialogue marketing

  • DM campaigns off- and online
  • Customer loyalty and customer acquisition measures
  • Postal mailings  
  • Email marketing
  • Fundraising

Data & insights

  • Customer Insights & Analytics
  • CRM Driven Marketing
  • Marketing Automation
  • Lead Generation & Nurturing

Media realisation

  • Final artwork / DTP
  • Image Editing
  • Motion Design
  • Web Publishing / CMS team (content maintenance)
  • Production consulting offline (print) and Production consulting online (digital advertising material)

Digital Services

  • Business & Technical Requirements Engineering
  • Customer Journey & Interaction Design (UX)
  • Wireframing and Prototyping
  • Digital Branding & Creative Conception
  • Online Project Management & QA
  • Support of Product Owner and Scrum Master

Delivery Design

Our services support you in a variety of entrepreneurial and creative challenges and have a lasting and positive impact on the following disciplines:

Web

  • Headless CMS
  • Web CMS
  • Static HTML/CSS
  • e-commerce
  • Apps (PWA)
  • SEO and SEA optimizations
  • Implement Web Analytics
  • Build Leads Generation (CLP) Eco-System

Content

  • Product Information Management (PIM)
  • Marketing Resource Management (MRM)
  • Enterprise Content Management (EMC)
  • Digital Asset Management (DAM)
  • Document Management (DMS)
  • Web-to-Publish/Print (W2P)
  • Editorial systems
  • Omni-channel management

Experience

  • Customer Relationship Management (CRM)
  • Marketing Automation
  • Customer Experience

Interface

  • Application Programming Interface (API)

Get in touch

Chief Marketing & Innovation Officer

Dr. János Heé

"We see marketing as the engine of a company. In addition to communication, digitalisation, data insights, future growth areas, the product range and accordingly the value proposition play a central role."

Hello

Wirz Group AG
Uetlibergstrasse 134b
8045 Zürich

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