Livio Dainese started as Executive Creative Director at Wirz in January 2014. Since 1 January 2016, he has also been responsible for the agency's further development as Co-CEO. He shares his knowledge as a lecturer at the University of Applied Sciences Northwestern Switzerland, the Zurich School of Business and the AdSchool Switzerland, for which he is also active as a school board member.

• Agnostic Creativity: How to solve business problems with creativity
• Ideas that generate growth
• How to create global hits
  
  

Since the 1st April 2017, Petra has been leading the agency as Co-CEO together with Livio Dainese. Before that, she worked for over 10 years in various agencies and even earlier on the client side. As a business economist and communications manager, she is an examination expert for various federal communication examinations and sits on the advisory board of the Zurich University of Applied Sciences.

• Co-leadership
• Inclusion means Business
• Swissness
• Pricing Mechanics
  
  

To further emphasise the importance of creativity in modern brand management with an interdisciplinary spectrum, Michaela Burger joined Wirz in 2017 as a Creative Director, Member of the Executive Board and Partner. Since 2021, she has been responsible for the Branding division as CCO.

• Successful brand management
• Creating value through purpose
• Design
• Sustainability & Brands
  
  

János Heé is a specialist in digital transformation, growth strategies and change management. At Wirz, he is responsible for the areas of "Marketing Innovation" and "New Business".

• Growth Hacking: The direct path to growth
• How to successfully digitalise a company
• Transformation & Change