The new DVAG TV advert sets standards: AI plays the leading role, but is that really Jürgen Klopp? No, it's lots of digital Jürgen Klopps. How did that work? A 20-minute photo shoot with "Kloppi", an 80-strong team in Bucharest, body doubles and elaborate post-production in NY, London and Berlin.
A fascinating insight into how Jürgen Klopp's digital double is built frame by frame. The highlight: not only his face, but also his voice was digitised. The aim of the campaign? To show that we are all just one decision away from a different life - and DVAG is there to advise us in these crucial moments.
How are employer branding and transformation related? How do you address Gen Z in the right way? What changes are shaping employer branding? We find answers to these questions with Alex Herrmann (Managing Director Branding) in "Asked & Listened".
Talking out of the closet: that's what we do at "Set Stories". We ask four employees questions about the current Switzerland Tourism Grand Train Tour campaign and they share their opinions and experiences with us.
Since 1936, WIRZ has conceived, visualised, written and realised countless campaigns for a wide range of clients. Today, we are happy to rummage through the chest of the past and look at older and old work.