GÖNN - up close and personal with Tim Lieberherr, video content creator and representative of the target group!
How does Deutsche Telekom grow in the youth market with its millions of customers? WIRZ met the challenge with an interdisciplinary project team that worked closely with the client to create everything from analysis, product idea and development to design, user experience and campaign in an integrated way. In our "Proud Moments" column, Tim Lieberherr talks about his experiences from the project.
"Are you living the best version of your life yet?"
This is the question posed by WIRZ's latest campaign, which promotes the canton of Graubünden as an attractive place to live under the generic term "natural metropolis. In our "Set Stories", Graubünden producer Mariska van Lavieren, Jan Kempter and Florian Siegrist talk about the work on the campaign and film.
Talking out of the closet: that's what we do at "Set Stories". We ask three employees questions about the current Migros summer campaign and they answer with their very personal experiences.
Laughing at a silly joke until the tears flow, forgetting every to-do list while playing and letting yourself fall completely into an activity - we can learn this from children. And we adults? We talk cleverly and seriously and sometimes forget to have fun. "Why so serious?" was the question we asked at the 51st edition of our WIRZ Cocktail at the end of November 2023, and more than 300 people from various companies, associations and the media came to Zurich's "Aura" to jump boldly into the ball pool once again.